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Commercial Marketing Suite

Tearoom to High-End Marketing Suite

This client in the marine sector was looking to transform a tired tearoom and storage area into a high-end Marketing Suite to include a Customer Experience Room and Executive Meeting Room, with the staff tearooms being relocated.

The brief for the Customer Experience room was to be able to see and feel all the different elements that make up the optional and bespoke quality elements of their product, whilst the overall scheme would evoke the on-water lifestyle.

 

Grey Chairs and Shelving Area

 

Oak Edged and Lit Glass Shelving Area

 

The rooms were completely stripped back with new oak LVT floors and plumbing for kitchen facilities to enable entertaining of clients. Small undermount sinks, boiling water taps, drinks fridges, dishwashers and freezers for ice were included in both the Customer Experience room and the Meeting Room.

In the Experience Room a backlit coffered ceiling was constructed to give the room additional drama and to increase the intimacy of the space.

Many bespoke elements were added particularly for display and socialisation purposes:

  • Recessed and lit, oak lined panels were devised to display fabric samples.
  • Oak lined recesses were created with inset double screens to demonstrate product media.

 

Oak Lined Wall Recesses

 

Ceiling Light

 

  • An oak edged and lit glass shelving area was designed, cleverly utilising an existing recess.
  • Off the shelf, matt, dark grey cabinetry was given a bespoke makeover by offsetting each cabinet with oak strips.
  • A sunset seascape mural was chosen to draw the eye and define the informal seating area.

 

Dark Grey Cabinetry

 

Sunset Seascape Mural

 

  • Bar stools were re-upholstered showcasing the options of fabric and stitching available.

 

Bar Stools

 

Blue Bar Stool with Diamond Stitch Upholstery

 

The central design focus of the space is a high to low, waterfall island featuring matt white quartz over ribbed glazed and backlit cabinets.

The ‘high’ island section forms a social interaction space directly in front of the screens and with the bar stools for entertaining and reviewing bespoke designs for the customer purchase, whist the ‘low’ end forms a discreet and hidden back-to-back desk with ‘floating’ white PC screens, serving the sales team.

 

Waterfall Island

 

Product Media Display

 

Wine Bottle on Table

 

Oak Fruit Bowl

 

The second part of this brief was to create an Executive Meeting Room where 8-10 people may need to be seated and able to see the presentation screens.

A nautical theme was continued into this space with dark blue green cabinetry and mural against a soft pale blue, the colour choices evoking the calm of clear skies and depths of still water.

 

Boardroom Screens

 

The executive chairs were chosen in dark blue leather to compliment the overall aesthetic, and a large clear wipe clean glass board was added for presentations.

A seascape mural in complimentary colours was added and a kitchenette included to facilitate in-room refreshments without disturbing any important meetings!

 

Seascape Mural

 

Some further bespoke design was added by using the brand logo as a cut out for the radiator covers.

 

Boardroom Table

 

Brand logo cut out the radiator covers

 

Water Tray

 

Boardroom

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